Loading…
Wednesday April 30, 2025 10:00am - 10:45am PDT
In a world overflowing with metrics, making sense of disparate data from diverse partners and sources is one of pharma marketing's greatest challenges. This panel explores how AI is revolutionizing the way marketers analyze, interpret, and act on data. By leveraging advanced algorithms, marketers can harmonize fragmented metrics, uncover actionable insights, and craft smarter strategies that drive measurable impact.

  • Utilize AI to analyze and integrate data from multiple sources, ensuring consistent and accurate insights.
  • Transforming raw data into actionable predictions that inform the best path forward and deliver results.
  • Aligning data collection and measurement frameworks across partners to streamline reporting and decision-making.
Speakers
avatar for Myles Lawless

Myles Lawless

Senior Director, Head of Digital & Omnichannel Marketing, Corcept Therapeutics
Myles currently leads digital marketing strategy, data-driven marketing automation and analytics, and omnichannel capabilities to elevate healthcare professional and patient disease education and commercialized brand engagement at Corcept Therapeutics.Myles is an accomplished leader... Read More →
avatar for Tanvi Lodhia

Tanvi Lodhia

Senior Manager on the US HCP NPP team, argenx
Tanvi Lodhia, PharmD, is a Senior Manager on the US HCP NPP team at Argenx, where she leads non-personal promotion (NPP) strategy and digital execution for CIDP. She is passionate about leveraging AI and data-driven insights to optimize marketing effectiveness. Currently, she is focused... Read More →
avatar for Justin Molavi

Justin Molavi

Director, Commercial Strategy and Insights, Genentech
Wednesday April 30, 2025 10:00am - 10:45am PDT
Town & Country Resort

Log in to save this to your schedule, view media, leave feedback and see who's attending!

Share Modal

Share this link via

Or copy link