Loading…
Type: Medical Affairs clear filter
Tuesday, April 29
 

12:00pm PDT

Better Together Mixer Sponsored by Swoop
Tuesday April 29, 2025 12:00pm - 12:45pm PDT
Golden State Foyer
Tuesday April 29, 2025 12:00pm - 12:45pm PDT
Golden State Foyer Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

12:00pm PDT

Registration Medical Affairs
Tuesday April 29, 2025 12:00pm - 5:00pm PDT
Town & Country Foyer
Tuesday April 29, 2025 12:00pm - 5:00pm PDT
Town & Country Foyer
  Medical Affairs

12:45pm PDT

Medical Affairs Opening Remarks
Tuesday April 29, 2025 12:45pm - 1:00pm PDT
Town & Country Ballroom C
Speakers
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
Tuesday April 29, 2025 12:45pm - 1:00pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

1:00pm PDT

Keynote Panel: Shaping the Future: CMO Insights on Strategic Evolution in Medical Affairs
Tuesday April 29, 2025 1:00pm - 2:00pm PDT
Town & Country Ballroom C
  • Discover how Medical Affairs drives a comprehensive approach to product development
  • Explore the transformative impact of Medical Affairs throughout every stage of a product’s lifecycle
  • Learn strategic approaches to fostering innovation and prioritizing future-focused investments
Moderators
avatar for Allison Trucillo, MD

Allison Trucillo, MD

Vice President, Medical Affairs, Avalyn Pharma
Speakers
avatar for William Go, MD, Ph.D.

William Go, MD, Ph.D.

Chief Medical Officer, A2 Biotherapeutics
William Go, M.D., Ph.D., oversees all aspects of A2 Bio’s development of T cell therapies utilizing the company’s novel platform technology.Previously, Will worked at Kite Pharma (acquired by Gilead) where he developed novel immune-cellular therapies for the treatment of cancer... Read More →
avatar for Amreen Husain, MD

Amreen Husain, MD

Chief Medical Officer, RayzeBio
Amreen Husain, MD is an accomplished physician and drug developer who brings more than a decade of experience across large pharma and small biotech. Her extensive experience in oncology drug development spans all phases and multiple therapeutic areas and modalities including immuno-oncology... Read More →
avatar for Steven Zhang, MD, PhD

Steven Zhang, MD, PhD

Chief Medical Officer, Thea Pharma
Tuesday April 29, 2025 1:00pm - 2:00pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

2:00pm PDT

THE AI-ENABLED AGENCY: How AI Enables an Agency to Drive Value Beyond Tactical Execution and Establish Strategic Partnerships with Medical Affairs Teams
Tuesday April 29, 2025 2:00pm - 2:30pm PDT
Town & Country Ballroom C
  • Examine how implementation of AI in agency workflows drives strategic value for Medical Affairs teams
  • Explore use cases and real-world examples that illustrate how agencies can unleash the power of AI within Medical Affairs
  • Discuss how agencies and Medical Affairs teams can harness AI to build long-term strategic partnerships that go beyond tactical execution
Speakers
avatar for Quentin O'Brien

Quentin O'Brien

Quentin O'Brien, VP, Scientific Strategy, Medical Communications & Innovation, Klick Health
A 2024 MM+M 40 Under 40 honoree with nearly a decade of experience in medical communications, O’Brien takes on a new role within Klick’s Medical Communications & Innovation team, leveraging both her in-house medical affairs expertise and agency background working across a wide... Read More →
Tuesday April 29, 2025 2:00pm - 2:30pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

2:30pm PDT

Networking Break Medical Affairs
Tuesday April 29, 2025 2:30pm - 3:00pm PDT
Golden State Ballroom
Tuesday April 29, 2025 2:30pm - 3:00pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

2:30pm PDT

1:1 Curated Meetings with Event Partners
Tuesday April 29, 2025 2:30pm - 3:45pm PDT
Golden State Ballroom
Tuesday April 29, 2025 2:30pm - 3:45pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

3:00pm PDT

Icebreaker Activity: Medical Affairs Bingo
Tuesday April 29, 2025 3:00pm - 3:45pm PDT
Town & Country Ballroom C
Tuesday April 29, 2025 3:00pm - 3:45pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

3:45pm PDT

Achieving a Comprehensive View of Key Opinion Leader Engagement
Tuesday April 29, 2025 3:45pm - 4:15pm PDT
Town & Country Ballroom C
  • Understanding the holistic view of a KOL, including their external activities (publications, conferences, etc.) and internal engagements with your organization (interactions with reps, clinical trial involvement, advisory roles).
  • Challenges faced when lacking a comprehensive view, such as miscommunications, missed opportunities, and inconsistent KOL interactions.
  • The benefits of having up-to-date and centralized KOL data accessible through a single source, eliminating the need for manual updates and ensuring consistent information across the organization
Speakers
avatar for Stacey Rivkin

Stacey Rivkin

Senior Vice President of Commercial Strategy, H1
Stacey Rivkin is the Senior Vice President of Commercial Strategy at H1, where she ensures that what H1 builds delivers real value to clients—and that the commercial team can clearly articulate that value. Sitting at the intersection of product, data, and commercial strategy, she... Read More →
Tuesday April 29, 2025 3:45pm - 4:15pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

4:15pm PDT

Panel: Building a Framework for Integrated Evidence Generation: From Strategy to Value Creation
Tuesday April 29, 2025 4:15pm - 5:00pm PDT
Town & Country Ballroom C
  • Examine the importance of integrated evidence generation that goes beyond publication planning, emphasizing collaboration across R&D, medical affairs, and commercial teams 
  • Discuss the transition from tactical to value-centric approaches in aligning publication plans and evidence generation with corporate goals, emphasizing real-world evidence integration from early development and the importance of leadership in fostering strategic alignment through dedicated roles in Centers of Excellence 
  • Identify key metrics and KPIs for measuring the success of integrated evidence generation, emphasizing patient outcomes and commercial impact. Discuss effective communication of this long-term value, including real-world data and patient-reported outcomes, while overcoming challenges in shifting from tactical data collection to demonstrating broader regulatory and promotional value 
  • Explore how MSLs can leverage real-world evidence to provide critical insights that shape therapeutic decision-making and improve patient care 
  • Highlight best practices for integrating RWE into field medical operations to align with patient-centric goals and demonstrate value to stakeholders 
Moderators
avatar for Murali Gopal, MD

Murali Gopal, MD

Vice President, Head – Medical Affairs, Phathom Pharmaceuticals
Speakers
avatar for Shuvayu Sen

Shuvayu Sen

Vice President & Head of Oncology, Center of Observations & Real World Evidence, Merck
avatar for Deepa Lalla, PhD

Deepa Lalla, PhD

Vice President, Evidence Generation, Publications and Partnerships, AstraZeneca
Deepa Lalla is Vice President, Evidence Generation, Publications and Partnerships team in Oncology Global Medical Affairs at AstraZeneca.  The team is responsible for articulating the value of the AZ Oncology Portfolio by generating and communication impactful evidence and developing... Read More →
avatar for Kathleen Villa

Kathleen Villa

Executive Director, Medical Evidence Generation, Ionis Pharmaceuticals
Executive Director, Medical Evidence Generation, Ionis PharmaceuticalsKathleen is the Executive Director, Medical Evidence Generation at Ionis, where she ensures that healthcare professionals have the evidence they need to make well-informed treatment decisions. She has over 20 years... Read More →
Tuesday April 29, 2025 4:15pm - 5:00pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

5:00pm PDT

Closing Remarks & Networking Reception
Tuesday April 29, 2025 5:00pm - 6:00pm PDT
Flamingo Lawn
Speakers
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
Tuesday April 29, 2025 5:00pm - 6:00pm PDT
Flamingo Lawn
  Medical Affairs
 
Wednesday, April 30
 

8:00am PDT

Networking Breakfast Medical Affairs
Wednesday April 30, 2025 8:00am - 8:45am PDT
Golden State Ballroom
Wednesday April 30, 2025 8:00am - 8:45am PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

8:00am PDT

Registration Medical Affairs
Wednesday April 30, 2025 8:00am - 5:00pm PDT
Town & Country Foyer
Wednesday April 30, 2025 8:00am - 5:00pm PDT
Town & Country Foyer
  Medical Affairs

8:45am PDT

Chairperson’s Opening Remarks
Wednesday April 30, 2025 8:45am - 9:00am PDT
Town & Country Ballroom C
Speakers
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
Wednesday April 30, 2025 8:45am - 9:00am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

9:00am PDT

Keynote- Patient-Driven Science: Shaping the Future of Healthcare Together
Wednesday April 30, 2025 9:00am - 9:30am PDT
Town & Country Ballroom C
  • Emphasize the transformative impact of involving patients as partners in the development of medical treatments and solutions 
  • Highlight the critical importance of ensuring equal access to research and healthcare solutions for all patients 
  • Foster transparent, trust-based communication to integrate patient insights into the research & development process effectively 
Speakers
avatar for Rebecca Vermeulen

Rebecca Vermeulen

Vice President, Global Patient Networks, Product Development Medical Affairs, Genentech
Wednesday April 30, 2025 9:00am - 9:30am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

9:30am PDT

Panel: Strengthening Medical Affairs’ Role in Clinical Trials: Optimizing Engagement for Trial Sucess
Wednesday April 30, 2025 9:30am - 10:15am PDT
Town & Country Ballroom C
  • Explore how Medical Affairs can foster lasting partnerships with investigator sites through effective patient recruitment and retention strategies, leveraging referral networks, and enhancing site engagement for trial success. 
  • Highlight how MSLs can utilize emotional intelligence, proactive site engagement, and collaboration with clinical teams to foster trust, improve communication, and align clinical and medical objectives for successful trial outcomes. 
  • Examine strategies for Medical Affairs to support investigator site and patient education, mitigate financial pressures, and collaborate with clinical teams to manage engagement and promote trials effectively, even with limited resources. 
  • Learn how Medical Affairs can drive patient-centered trial success by integrating patient advocacy, early product planning, and close collaboration with clinical teams to improve trial enrollment and engagement. 
  • Discuss how digital platforms, AI, and data analytics empower MSLs to improve efficiency, expand stakeholder reach, and facilitate meaningful cross-functional scientific collaborations. 
Moderators
avatar for Will Chou

Will Chou

Former Vice President, Clinical Development & Medical Affairs, Reneo Pharmaceuticals
Will Chou is a physician and lawyer with over 20 years of experience in the biopharma industry in Clinical Development and Medical Affairs roles across multiple therapeutic areas. After attending the University of Michigan for college, Will received his MD and JD degrees from Yale... Read More →
Speakers
avatar for Cira Montreys, Ph.D.

Cira Montreys, Ph.D.

Managing Director and CMO, Propel Health Medical Affairs
As Managing Director and Chief Medical Officer of Propel Health Medical Affairs, Cira Montreys, PhD, is responsible for the scientific integrity, clinical relevance, and strategic impact of all programs developed by the company. To this role, Dr. Montreys brings more than 25 years... Read More →
avatar for Georgia Dangel, ANP-BC

Georgia Dangel, ANP-BC

Senior Medical Science Liaison, Genentech
Georgia Dangel is a highly accomplished Medical Science Liaison with over 20 years of experience in the biopharmaceutical and healthcare industry. She holds a MSN & BSN from Northeastern University and previously practiced as a Nurse Practitioner in the Breast Oncology Division at... Read More →
avatar for Allison Trucillo, MD

Allison Trucillo, MD

Vice President, Medical Affairs, Avalyn Pharma
Wednesday April 30, 2025 9:30am - 10:15am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

10:15am PDT

Advancing Medical Engagement: How RSLs and MSLs Drive Clinical Trial Acceleration and Launch Readiness
Wednesday April 30, 2025 10:15am - 10:45am PDT
Town & Country Ballroom C
This session explores the advantage of transitioning Research Science Liaisons (RSLs) from early clinical development engagement to optimize scientific engagement pre-launch and beyond. Attendees will gain insights into how early RSL engagement with KOLs and PIs can evolve into a true Medical Science Liaison (MSL) role to drive clinical trial success, support market access, and foster future advocacy. The presentation will outline best practices for transitioning from RSLs to MSLs, highlighting their impact on accelerating clinical trials and enhancing commercialization strategies. 
Speakers
avatar for Larry Dollar

Larry Dollar

VP Medical Affairs, Deployment Solutions, Syneos Health
Larry is currently a Vice President of Medical Affairs at Syneos Health, supporting the deployment of field medical teams in North America. Before that, Larry was a Senior Director and Field Medical Head at Takeda Oncology. Larry has also served in various MSL and Field Medical Leadership... Read More →
avatar for Crystal Walsh

Crystal Walsh

Director, Medical Affairs Consulting, Syneos Health
Dr. Crystal Walsh is a Director in Medical Affairs Consulting at Syneos Health, where she has spent the past five years leading the Virtual Research Science Liaison (RSL) team. A trained pharmacist with 19 years of experience, Crystal has a diverse background spanning medical affairs... Read More →
Wednesday April 30, 2025 10:15am - 10:45am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

10:45am PDT

Networking Break Medical Affairs
Wednesday April 30, 2025 10:45am - 11:15am PDT
Golden State Ballroom
Wednesday April 30, 2025 10:45am - 11:15am PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

10:45am PDT

1:1 Curated Meetings with Event Partners
Wednesday April 30, 2025 10:45am - 12:00pm PDT
Golden State Ballroom
Wednesday April 30, 2025 10:45am - 12:00pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

11:15am PDT

Roundtables
Wednesday April 30, 2025 11:15am - 12:00pm PDT
Town & Country Ballroom C
Mastering FDA's SIUU Guidance for Medical Affairs Success 
  • Gain an in-depth overview of the FDA’s SIUU Guidance, focusing on its impact on medical communications and MSL responsibilities 
  • Learn best practices for maintaining ethical and transparent scientific engagement with HCPs and patients while ensuring regulatory compliance 
  • Discover practical tools and resources to help MSLs and medical affairs teams deliver valuable scientific insights without compromising regulatory standards 
 Byron Burnette, Ph.D, Executive Director, Oncology Field Medical, Gilead 
 
Building Bridges: Effective Partnerships Between Medical Affairs and Professional Societies 
  •  Learn how to align mutual goals and shared values with professional societies, identify the right partners to support your objectives, and understand practical steps to initiate collaborations and overcome common barriers. 
  • Explore strategies to gain leadership buy-in and demonstrate the impact and value of the work and hear insights on securing internal alignment and resources for successful partnerships. 
  • Discover best practices for sustaining productive partnerships with professional societies and discuss real-world examples of successful collaborations.
 Rosalind Fabunmi, Vice President, THV Medical Affairs, Edwards Life Sciences 

 Mastering the Art of Scientific Storytelling for MSLs 
  • Explore techniques for translating complex scientific data into compelling narratives that resonate with HCPs. 
  • Discuss how to tailor storytelling approaches based on audience expertise, therapeutic area, and communication format. 
  • Practice crafting and delivering concise, impactful messages that drive meaningful scientific dialogue and engagement. 
Georgia Dangel, MSN, ANP-BC, Senior Medical Science Liaison, Genentech 


Speakers
avatar for Georgia Dangel, ANP-BC

Georgia Dangel, ANP-BC

Senior Medical Science Liaison, Genentech
Georgia Dangel is a highly accomplished Medical Science Liaison with over 20 years of experience in the biopharmaceutical and healthcare industry. She holds a MSN & BSN from Northeastern University and previously practiced as a Nurse Practitioner in the Breast Oncology Division at... Read More →
avatar for Byron Burnette, Ph.D.

Byron Burnette, Ph.D.

Executive Director - US Medical Affairs - Oncology Field Medical, Gilead Sciences
Byron is currently the Executive Director, Head of Oncology Field Medical at Gilead Sciences.   In this role, Byron partners with Global Medical Affairs, Clinical Development, and US Strategy leads to develop and deploy field tactics that support the Gilead Oncology Portfolio and... Read More →
avatar for Rosalind Fabunmi, Ph.D.

Rosalind Fabunmi, Ph.D.

Vice President, THV Medical Affairs, Edwards Lifesciences
Rosalind Fabunmi is currently the Vice President of Medical Affairs, Transcatheter Heart Valves at Edwards Lifesciences. She has over 19 years of experience in the fields of cardiovascular disease and diabetes across the pharmaceutical and medical device sectors.Rosalind’s extensive... Read More →
Wednesday April 30, 2025 11:15am - 12:00pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

12:00pm PDT

Incorporating the Patient Voice into Medical Affairs Strategies across the Drug Development Continuum
Wednesday April 30, 2025 12:00pm - 12:30pm PDT
Town & Country Ballroom C
  • Learn how patient involvement has grown from early advocacy efforts to today’s patient-centered approaches, shaping Medical Affairs' role in connecting with patient communities 
  • Explore ways to include patient insights at every stage of drug development, from discovery to commercialization, using tools like advisory boards and by collaborating cross-functionally 
  • Learn how Medical Affairs can partner with patients to create value, improve materials, and build stronger connections, and discover ways to enhance patient engagement within your organization 
Speakers
avatar for Tricia Mullins

Tricia Mullins

Executive Director, Global Head, Early Patient Engagement and Professional Societies, BeOne Medicines
avatar for Kristen Mosdell

Kristen Mosdell

Vice President, Head of Scientific Communications, BeOne Medicines
Kristen Mosdell is currently Vice President, Head of Scientific Communications at BeiGene (note: company plans to change its name to BeOne Medicines, Ltd.). Her current role spans global publication planning, Medical Affairs training, digital and omnichannel strategies and content... Read More →
Wednesday April 30, 2025 12:00pm - 12:30pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

12:30pm PDT

Networking Lunch Medical Affairs
Wednesday April 30, 2025 12:30pm - 1:30pm PDT
Golden State Ballroom
Wednesday April 30, 2025 12:30pm - 1:30pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

1:30pm PDT

AI-Driven Breakthroughs: From Data to Diagnosis in Oncology and Rare Diseases
Wednesday April 30, 2025 1:30pm - 2:15pm PDT
Town & Country Ballroom C
Practical strategies for early detection and improved care
Early diagnosis in oncology and rare diseases can save lives—but only if we can harness the right data at the right time.  AI, powered by clinical NLP and machine learning, is already driving measurable success in detection, treatment, and care coordination. In this fireside chat, experts will share real-world case studies and published outcomes, demonstrating how AI transforms unstructured data into actionable insights.   Beyond theory, we’ll dive into proven, practical strategies that healthcare organizations are already using today to accelerate diagnosis, personalize treatment, and improve patient care.

Speakers
avatar for Hassan Naqvi

Hassan Naqvi

Senior Director, Value-Based Partnerships, AstraZeneca
Hassan is the Senior Director of Value-Based Partnerships in the Commercial Digital Health group at AstraZeneca (AZ). He plays a pivotal role in exploiting digital technologies to realize the company’s disease therapy aspirations through partnerships with the healthcare ecosystem... Read More →
avatar for Chris Tackaberry

Chris Tackaberry

EVP, Population Health and Life Sciences, Clinithink
Co-Founder of Clinithink, bringing Clinical Natural Language Processing to major health systems like the NHS and top pharmaceutical companies like AstraZeneca. A physician with nine years of experience in anesthesiology and intensive care, transitioned from clinical practice to healthcare... Read More →
Wednesday April 30, 2025 1:30pm - 2:15pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

2:15pm PDT

Panel: Creating a Unified Omnichannel Strategy: Fostering Seamless Collaboration Between Medical Affairs and Commercial Teams
Wednesday April 30, 2025 2:15pm - 3:15pm PDT
Town & Country Ballroom C
    • Discuss how Medical Affairs and Commercial teams can align on messaging and strategies to ensure consistency across all customer touchpoints while maintaining compliance and scientific integrity. 
    • Identify practical tools, technologies, and workflows that streamline collaboration between Medical Affairs and Commercial teams, enabling an integrated omnichannel approach. 
    • Explore best practices for leveraging data-driven insights to personalize stakeholder engagement and measure the success of a unified omnichannel strategy 
Moderators
avatar for Donnie Wooten Jr. Pharm.D.

Donnie Wooten Jr. Pharm.D.

Global Head Strategic Medical Content & Omnichannel, Organon
Donnie Wooten, Jr., PharmD is currently serving as Head & Team Lead of the Strategic Medical & Channel, Analytics Metrics & Innovation, Field Medical COE group. In this role, he is responsible for driving Strategic Medical Content & Omni-Channel (SMCC)/ Field Medical Center of Excellence... Read More →
Speakers
avatar for Hemal Somaiya

Hemal Somaiya

Chief Strategy Officer, PharmaForceIQ
Hemal is a member of the founding team of PharmaForceIQ, an omnichannel engagement solutions provider, and she now serves as Chief Strategy Officer. In this role, she leads multiple business functions and advises brand, omnichannel, and medical teams on crafting more effective customer... Read More →
avatar for Myles Lawless

Myles Lawless

Senior Director, Head of Digital & Omnichannel Marketing, Corcept Therapeutics
Myles leads digital marketing strategy and execution, marketing automation, advanced data-driven marketing analytics and omnichannel capabilities to elevate healthcare professional and patient disease education and commercialized brand engagement at Corcept Therapeutics. Myles is... Read More →
avatar for Divyesh Khetia, PharmD

Divyesh Khetia, PharmD

Vice President, Head of Medical Channel Excellence, Pfizer
avatar for Stevan Tomich

Stevan Tomich

Lead Omni Channel Strategist for Medical Affairs Oncology, AbbVie
Stevan is a proud graduate of Butler University (Go Dawgs!) with a rich background in both large and small pharmaceutical environments, excelling in commercial and medical settings. His passion for the intersection of science and strategy has led him to his current role as the Oncology... Read More →
avatar for Vangelis Vergetis, PhD

Vangelis Vergetis, PhD

CEO, Epikast Inc.
Vangelis has been working in the intersection of healthcare, technology, and data science for more than 15 years.He started his career as a consultant at McKinsey and at Hakluyt, where he spent twelve years advising biopharmaceutical executives on several topics - particularly in... Read More →
Wednesday April 30, 2025 2:15pm - 3:15pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

3:15pm PDT

Networking Break Medical Affairs
Wednesday April 30, 2025 3:15pm - 3:45pm PDT
Golden State Ballroom
Wednesday April 30, 2025 3:15pm - 3:45pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

3:15pm PDT

1:1 Curated Meetings with Event Partners
Wednesday April 30, 2025 3:15pm - 4:30pm PDT
Golden State Ballroom
Wednesday April 30, 2025 3:15pm - 4:30pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

3:45pm PDT

Roundtables
Wednesday April 30, 2025 3:45pm - 4:30pm PDT
Town & Country Ballroom C
Mastering FDA's SIUU Guidance for Medical Affairs Success 
  • Gain an in-depth overview of the FDA’s SIUU Guidance, focusing on its impact on medical communications and MSL responsibilities 
  • Learn best practices for maintaining ethical and transparent scientific engagement with HCPs and patients while ensuring regulatory compliance 
  • Discover practical tools and resources to help MSLs and medical affairs teams deliver valuable scientific insights without compromising regulatory standards 
 Byron Burnette, Ph.D, Executive Director, Oncology Field Medical, Gilead 
 
Building Bridges: Effective Partnerships Between Medical Affairs and Professional Societies 
  •  Learn how to align mutual goals and shared values with professional societies, identify the right partners to support your objectives, and understand practical steps to initiate collaborations and overcome common barriers. 
  • Explore strategies for crafting a compelling pitch to gain leadership buy-in, discuss ways to demonstrate the impact on quality improvement programs, and hear insights on securing internal alignment and resources for successful partnerships. 
  • Discover best practices for sustaining productive partnerships with professional societies, explore real-world examples of successful collaborations, and learn strategies to scale initiatives for broader stakeholder impact and industry-wide collaboration. 
 Rosalind Fabunmi, Vice President, THV Medical Affairs, Edwards Life Sciences 
 
Mastering the Art of Scientific Storytelling for MSLs 
  • Explore techniques for translating complex scientific data into compelling narratives that resonate with HCPs. 
  • Discuss how to tailor storytelling approaches based on audience expertise, therapeutic area, and communication format. 
  • Practice crafting and delivering concise, impactful messages that drive meaningful scientific dialogue and engagement. 
Lynn Bass, Medical Affairs Lead, Mesoblast Limited


Speakers
avatar for J. Lynn Bass, Pharm.D.

J. Lynn Bass, Pharm.D.

Medical Affairs Lead, Mesoblast Limited
avatar for Byron Burnette, Ph.D.

Byron Burnette, Ph.D.

Executive Director - US Medical Affairs - Oncology Field Medical, Gilead Sciences
Byron is currently the Executive Director, Head of Oncology Field Medical at Gilead Sciences.   In this role, Byron partners with Global Medical Affairs, Clinical Development, and US Strategy leads to develop and deploy field tactics that support the Gilead Oncology Portfolio and... Read More →
avatar for Rosalind Fabunmi, Ph.D.

Rosalind Fabunmi, Ph.D.

Vice President, THV Medical Affairs, Edwards Lifesciences
Rosalind Fabunmi is currently the Vice President of Medical Affairs, Transcatheter Heart Valves at Edwards Lifesciences. She has over 19 years of experience in the fields of cardiovascular disease and diabetes across the pharmaceutical and medical device sectors.Rosalind’s extensive... Read More →
Wednesday April 30, 2025 3:45pm - 4:30pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

4:30pm PDT

Panel: Navigating Regulatory Complexity in Medical Affairs: Compliance, Market Access, and Value-Driven Strategies
Wednesday April 30, 2025 4:30pm - 5:15pm PDT
Town & Country Ballroom C
    • Discuss recent regulatory changes impacting Medical Affairs and how these changes allow Medicals to engage proactively and strategically, breaking down traditional barriers with commercial teams while remaining compliant 
    • Explore strategies for balancing compliance with market access by integrating HEOR to create unified, impactful value stories that support patient access and reimbursement goals 
    • Hear ways to redefine value by aligning scientific insights with economic outcomes, expanding beyond HCP engagement to include payers, patient advocacy, and partnerships with medical societies 
    • Learn how Medical Affairs can collaborate cross-functionally to navigate reimbursement challenges, streamline access, and ensure timely, affordable treatments for patients 
Moderators
avatar for Jonathan Ploeger

Jonathan Ploeger

Director, Health Evidence and Outcomes Liaisons Team Lead, Genmab
Speakers
avatar for Tricia Mullins

Tricia Mullins

Executive Director, Global Head, Early Patient Engagement and Professional Societies, BeOne Medicines
avatar for Murali Gopal, MD

Murali Gopal, MD

Vice President, Head – Medical Affairs, Phathom Pharmaceuticals
avatar for Anna Purdum, PharmD, MS.

Anna Purdum, PharmD, MS.

Vice President & Head of Global Market Access, Orca Bio
Dr. Anna Purdum is currently VP of Global Market Access at Orca Bio, where she is responsible for the development and execution of all strategic and tactical market access initiatives for its lead asset, Orca-T–including overarching access strategy, evidence generation, payer value... Read More →
Wednesday April 30, 2025 4:30pm - 5:15pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

5:15pm PDT

Networking Reception by Syneos
Wednesday April 30, 2025 5:15pm - 6:15pm PDT
Golden State Ballroom
Wednesday April 30, 2025 5:15pm - 6:15pm PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs
 
Thursday, May 1
 

8:00am PDT

Networking Breakfast Medical Affairs
Thursday May 1, 2025 8:00am - 8:45am PDT
Golden State Ballroom
Thursday May 1, 2025 8:00am - 8:45am PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

8:00am PDT

Registration Medical Affairs
Thursday May 1, 2025 8:00am - 12:00pm PDT
Town & Country Foyer
Thursday May 1, 2025 8:00am - 12:00pm PDT
Town & Country Foyer
  Medical Affairs

8:45am PDT

Chairperson’s Opening Remarks
Thursday May 1, 2025 8:45am - 9:00am PDT
Town & Country Ballroom C
Speakers
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
Thursday May 1, 2025 8:45am - 9:00am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

9:00am PDT

Keynote: Reaching the Modern HCP: Physician Engagement in the Age of Digital Influence
Thursday May 1, 2025 9:00am - 9:30am PDT
Town & Country Ballroom C
The digital era has transformed how healthcare professionals consume information, make decisions, and engage with brands. In this keynote, gain an insider’s perspective from a practicing emergency medicine physician who also leads a top HCP influencer agency. Discover how authentic digital engagement, peer-to-peer communication, and content tailored to the needs of today’s clinicians can reshape medical affairs strategies and deepen impact.
  • Hear how digital platforms are changing the way healthcare professionals seek and share medical information.
  • Learn how to partner with HCP influencers to amplify educational efforts, support launches, and enhance scientific communication.
  • Understand what resonates with frontline clinicians and how medical affairs teams can evolve their engagement strategies to meet them where they are.
Speakers
avatar for Dr. Adam Goodcoff

Dr. Adam Goodcoff

CEO, MedFluencers
Dr. Adam Goodcoff is the CEO of MedFluencers, the first and largest healthcare influencer marketing agency. He began his career as an emergency medicine physician in Chicago, quickly gaining recognition for his engaging and educational content on social media. Today, he has amassed... Read More →
Thursday May 1, 2025 9:00am - 9:30am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

9:30am PDT

Doing More With Less: How to Create a World Class Medical Affairs Team on a Shoestring Budget
Thursday May 1, 2025 9:30am - 10:00am PDT
Town & Country Ballroom C
This presentation will review how Medical Affairs professionals in startup biotech and pharma companies can build a high-impact team with limited resources. It will highlight the essential roles of a publications expert, medical science liaison, and medical strategy leader, while offering strategies to maximize scientific engagement, compliance, and internal/external influence on a tight budget. Attendees will gain practical insights on leveraging outsourcing, digital tools, and scalable growth strategies to establish a world-class Medical Affairs function from the ground up. When you are building the plane while you are flying it you want to make sure you have the right team engineering this with you.
 
Key Objectives
  • Define the strategic role of Medical Affairs in a start-up biotech/pharmaceutical company
  • Optimize core Medical Affairs functions with a lean and mean team
  • Maximize influence (both internal and external) with limited resources
  • Leverage digital tools and emerging technologies
  • Develop a scalable growth plan for the Medical Affairs function


Speakers
avatar for Jolan Terner-Rosenthal, Ph.D.

Jolan Terner-Rosenthal, Ph.D.

Executive Director, Publications, Mirum Pharmaceuticals
Jolan Terner-Rosenthal, PhD, is a Medical Affairs leader with more than 20 years of experience at large and small global biopharmaceutical companies. Dr. Terner-Rosenthal currently serves as Executive Director, Publications at Mirum Pharmaceuticals, a rare disease-focused company... Read More →
Thursday May 1, 2025 9:30am - 10:00am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

10:00am PDT

The Evolution of MSL Metrics: Measuring Success Beyond KOL Interactions
Thursday May 1, 2025 10:00am - 10:45am PDT
Town & Country Ballroom C
  • Discover Modern Approaches to Measuring MSL Impact and how MSLs add value beyond KOL interactions through strategic insights, collaboration, and data-driven contributions 
  • Gain Insights into Innovative Metrics and new ways to measure MSL success, from scientific exchange quality to real-world evidence contributions and patient impact. 
  • Discuss Success Stories and Challenges and hear how organizations have updated MSL metrics, overcome barriers, and aligned strategies with business goals and patient needs. 
Moderators
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
Speakers
avatar for J. Lynn Bass, Pharm.D.

J. Lynn Bass, Pharm.D.

Medical Affairs Lead, Mesoblast Limited
avatar for Susan Symington, DMSc.

Susan Symington, DMSc.

Regional MSL Director: West/Midwest, Genentech
A creative medical strategist who strives to drive medical impact for patients every day. Established track record at two pharm/biotech companies, progressing from an MSL in four different therapeutic areas to now in leadership as an MSL field director. She prioritizes impactful medical... Read More →
avatar for Angela Tom, MS.

Angela Tom, MS.

Senior Director Medical Affairs-Americas, Orchard Therapeutics
Passionate Medical Affairs Leader in Rare DiseasesAs a Medical Affairs Director with 12 years of experience, I am deeply committed to advancing the care and treatment of patients with rare diseases. My mission is to bridge the gap between groundbreaking science and patient-centered... Read More →
Thursday May 1, 2025 10:00am - 10:45am PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

10:45am PDT

Networking Break Medical Affairs
Thursday May 1, 2025 10:45am - 11:15am PDT
Golden State Ballroom
Thursday May 1, 2025 10:45am - 11:15am PDT
Golden State Ballroom Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

11:15am PDT

Workshop- AI in Action: Practical Strategies for MSLs to Enhance Engagement and Insights
Thursday May 1, 2025 11:15am - 12:30pm PDT
Town & Country Ballroom C
  •  Learn how to leverage AI tools to convert complex scientific papers into engaging podcasts and digestible formats for easier dissemination. 
  • Discover AI-driven techniques to analyze key opinion leader (KOL) interests, preferences, and emerging trends for more impactful interactions. 
  • Explore how AI can streamline pre-call research, synthesize key data points, and enhance strategic preparation for KOL engagements. 
Speakers
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
avatar for Patrina Pellett, PhD

Patrina Pellett, PhD

MSL Excellence Lead, MSL Mastery
Patrina is a dynamic and experienced Medical Affairs leader dedicated to helping MSLs and Medical Affairs teams unlock their full potential. As the Training Lead for MSL Mastery, she designs and delivers customized training programs that enhance strategic thinking, relationship-building... Read More →
Thursday May 1, 2025 11:15am - 12:30pm PDT
Town & Country Ballroom C Town & Country Resort, 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

12:30pm PDT

Chairperson’s Closing Remarks
Thursday May 1, 2025 12:30pm - 12:45pm PDT
Town & Country Resort
Speakers
avatar for Ralph Rewers

Ralph Rewers

Former Executive Director Medical Affairs, Gilead
A creative, achievement oriented professional with established performance at three pharma/biotech companies, progressing from a field based medical role to senior leadership level positions in more than 12 different therapeutic areas. Proven ability to create functions and communicate... Read More →
Thursday May 1, 2025 12:30pm - 12:45pm PDT
Town & Country Resort 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs

12:45pm PDT

Networking Lunch Medical Affairs
Thursday May 1, 2025 12:45pm - 1:45pm PDT
Town & Country Resort
Thursday May 1, 2025 12:45pm - 1:45pm PDT
Town & Country Resort 500 Hotel Cir N, San Diego, CA 92108, USA
  Medical Affairs
 
Share Modal

Share this link via

Or copy link

Filter sessions
Apply filters to sessions.
Tuesday, April 29
Wednesday, April 30
Thursday, May 1
Flamingo Lawn
Golden State Ballroom
Golden State Foyer
Palm Lane 7
Pier 1, Hornblower Landing 1800 N Harbor Dr San Diego, CA 92101
Town & Country Ballroom A
Town & Country Ballroom B
Town & Country Ballroom C
Town & Country Ballroom D
Town & Country Foyer
Town & Country Resort
  • Business Development & Licensing
  • Medical Affairs
  • Pharma Marketing
  • PR & Communications