About me
Tanvi Lodhia, PharmD, is a Senior Manager on the US HCP NPP team at Argenx, where she leads non-personal promotion (NPP) strategy and digital execution for CIDP. She is passionate about leveraging AI and data-driven insights to optimize marketing effectiveness. Currently, she is focused on streamlining and structuring data inputs from various vendors to enhance measurement, strategy, and decision-making in pharma marketing.
